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Are you looking for a personal loan in West Michigan? For over a century, we have remained committed to helping the people of the lakeshore community improve their financial well-being. Whether you need affordable financing to purchase your next car or a recreational vehicle, or you’re looking for a general personal loan to use for a variety of things, West Shore Bank can help. For quality service with a personalized touch, browse our personal lending options. It’s easy to apply online or you can visit one of our nine locations along the lakeshore from Muskegon to Traverse City.


Personal Term Loans

  • Convenient financing for a variety of needs
  • Secured and unsecured options available
  • Affordable payment plans
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Auto Loans

  • Competitive rates for new or used vehicle purchases
  • Repayment terms customized to fit your unique needs
  • Easy preapproval process for extra bargaining power at the dealership
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Recreational Vehicle (RV) Loans

  • Take on the great outdoors in the recreational vehicle of your choice
  • Competitive rates for a wide range of vehicles
  • A wide range of financing customized to your unique situation
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